What everyone ought to know about a boutique

Boutiques are a lot like family. They're small, unique and always full of surprises. So whether you're looking for something for the person who has everything or just want to support your local community, here's why you should stop into your neighborhood boutique next time you need to shop.


A family owned business is a business that is owned and managed by the same family. In many cases, it can be traced back to one person or couple who started the company and passed it down through generations. Not only does this provide stability but also allows each generation to contribute their own unique skillsets and expertise to the business.

Family businesses often have a better understanding of what their customers need than larger corporations do because they interact with them on a more personal level. They may also be more efficient because of their size; there's no need for board meetings or shareholders when everyone involved has an equal say in how things are run!




Small business

For those who are unfamiliar with the term, a boutique is a small business that specializes in one or two types of products. And while they may be smaller than big box stores like Target and Walmart, they can be just as successful. In fact, according to the U.S. Small Business Administration (SBA), small businesses are responsible for half of all private sector jobs in America—and if you count self-employed workers, that number balloons to 95%.

Small businesses also tend to hire more people than their larger counterparts do: 90% of them employ fewer than 50 workers compared with only 70% of large companies having less than 50 employees on staff. In addition to hiring more people overall and creating more jobs locally, small businesses are more likely to give back to their communities through philanthropy and volunteerism; 75% have donated money or time within the last year versus only 52% among large companies doing so during this time period. Smaller organizations tend towards innovation as well; 68% reported introducing new products or services within 12 months prior compared with only 54% among larger organizations reporting similar activity during this same interval (again accordingto SBA data). Finally when it comes down environmental friendliness there really is no competition between these two groups--smaller enterprises score higher on almost every metric including recycling rate (50%), energy efficiency ratio for buildings (94%)and water efficiency ratio for buildings (96%).


Boutiques are unique because they provide an experience that is not easily replicated. At a boutique, you’ll find unique shopping opportunities and may even meet the designer herself! The boutique is also unique in that it’s often small and family-owned. Boutique owners have a vested interest in making their shop as successful as possible so they can pass down their legacy to future generations.

In addition to offering high-quality products from around the world, boutiques offer something else: fashion that cannot be found at other stores. You will find designers whose clothes are exclusive to their store or website (or both!).



Fashion is a way of expressing yourself. It's what you wear and how you wear it that reveals your identity, values, and interests. Fashion can be an outlet for creativity; when you dress up in something new or unusual, it sets off a series of questions in others' minds about who are you? What do you stand for? How do I relate to this person? These are all questions we ask each other every day, but dressing uniquely gives us an opportunity to remind ourselves and others that no two people have the same life experiences—and therefore no two people will ever interpret their world exactly the same way. Some might even say that fashion is art: in addition to being beautiful on its own merits (or not), clothing can also tell stories about where we've been and what we've done with our lives.

Shop small and support your community.

When you shop at a boutique, you are not only supporting the business of that small business owner, but also supporting their community and the artists who create their wares. You’re helping small businesses to thrive and grow by showing them that there is a market for their products.

If you love handmade goods and want to support local artisans, starting with your own community is a great way to start!


The boutique experience is all about the personal touch and a one-on-one relationship with your customers. Boutiques are an intimate way to connect with people in your community by shopping local and supporting small businesses.

Leave a comment

Please note, comments must be approved before they are published

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.